Platform graphics
Movie poster style course covers and badges that reward learning.
Sector:
B2B e-learning
Scope:
Course covers, Illustration, Badge system
Masterplan.com is an e-learning platform with hundreds of video courses, including content from partners such as Harvard Business Review and TED. I designed the graphics users see every day in the app: course covers and badges for learning progress.
Platform graphics
Movie poster style course covers and badges that reward learning.
Sector:
B2B e-learning
Scope:
Course covers, Illustration, Badge system
Masterplan.com is an e-learning platform with hundreds of video courses, including content from partners such as Harvard Business Review and TED. I designed the graphics users see every day in the app: course covers and badges for learning progress.
Platform graphics
Movie poster style course covers and badges that reward learning.
Sector:
B2B e-learning
Scope:
Course covers, Illustration, Badge system
Masterplan.com is an e-learning platform with hundreds of video courses, including content from partners such as Harvard Business Review and TED. I designed the graphics users see every day in the app: course covers and badges for learning progress.


Course covers
Every course gets a cover in the style of a movie poster: a strong image, a big title and a typeface that fits the topic. I designed the cover system for the web and mobile app, including vertical versions for browsing on a smartphone and for recommendation modules.
Course covers
Every course gets a cover in the style of a movie poster: a strong image, a big title and a typeface that fits the topic. I designed the cover system for the web and mobile app, including vertical versions for browsing on a smartphone and for recommendation modules.



Badges
For the gamification module I designed the badge illustrations and the cards they appear on. Each badge has a locked and an unlocked state, and the permanent rewards have levels from bronze to platinum, for 200, 300, 450 and 600 completed lessons. On top of that, there are versions for special occasions such as Black Friday, Back to School, World Teachers' Day and Christmas.
Badges
For the gamification module I designed the badge illustrations and the cards they appear on. Each badge has a locked and an unlocked state, and the permanent rewards have levels from bronze to platinum, for 200, 300, 450 and 600 completed lessons. On top of that, there are versions for special occasions such as Black Friday, Back to School, World Teachers' Day and Christmas.















The outcome
The covers and badges are live in the Masterplan app. Thanks to shared rules, new courses and new badge campaigns can be added without designing everything from scratch, and the whole thing still looks like one platform.
The outcome
The covers and badges are live in the Masterplan app. Thanks to shared rules, new courses and new badge campaigns can be added without designing everything from scratch, and the whole thing still looks like one platform.


